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案例编号: STR-0660
被浏览次数: 463 次
案例名称: 破解中国海外子公司合法性获取之困
译名: How to Acquire Legality of Chinese Overseas Subsidiaries
案例作者: 曾德麟,崔永梅,赵妍,刘娟
作者单位: 北京交通大学
指导者:
译者:
背景单位名称: 中国一拖总部公司(法国)农业装备有限公司
行业: 机械、电机工业
规模: 大型
案例涉及的职能领域: 规划计划部门
案例语种: 中文
案例长度(页): 21 页
案例类型: 描述型
中文关键词: 外部合法性;内部合法性;同构焦点;同构机制;双元思想;2017百优案例
英文关键词: External legitimacy, internal legitimacy, isomorphic focus, isomorphism mechanism, binary thinking
中文摘要: 在经济全球化的浪潮下,建立海外子公司已逐渐成为中国跨国企业进行技术追赶与海外市场扩张的重要战略之一。然而,由于海外子公司既身处东道国的制度环境下,又存在于母国集团内的制度环境中,这种制度双元环境带来的冲突,以及中国跨国公司在发达国家经营往往还背负着来源国形象负面等额外负担,给中国海外子公司的合法性获取带了许多困境与挑战。本文以隶属于中国一拖集团的“法国一拖”公司为案例对象,描述其在法国从成立至今的经营管理中,如何从优先获取外部合法性到优先获取内部合法性的转变,旨在探讨中国海外子公司如何基于战略情境,通过选择同构焦点与同构机制,最终获取不同合法性的动态过程。法国一拖的合法性获取过程不仅体现了企业的双元管理思想,也为中国跨国公司的国际化战略提供了重要借鉴意义与启示。
英文摘要: In the wave of economic globalization, the establishment of overseas subsidiaries has gradually become one of the important strategies of China's multinational companies to pursue technology and overseas market expansion. However, because overseas subsidiaries are in the institutional environment of both host and country groups, different environments can conflict. Chinese multinational management in developed countries often carries the burden of the negative image to source, brought the legitimacy of Chinese overseas subsidiaries many difficulties and challenges. This article is a case study of the YTO France SAS, which is owned by YTO Group Corporation. The article describes how the company to obtain priority from the external legitimacy to the priority to obtain internal legitimacy. Our purpose is to explore how Chinese overseas subsidiaries based on the strategic situation finally obtain the legitimacy of different dynamic process through selecting the isomorphism focus and the mechanism. France's process of legal process is not only a reflection of the idea of a company's dual management, but also providing important reference significance and enlightenment for the internationalization of Chinese multinational strategy.
适用对象: 本科生,硕士生,工商管理硕士(MBA),
编写方式: 采编
案例年代: 2017
案例入库时间: 2017-09
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